A moodboard is an image that is a visual inspiration and representation of your brand. When you look at it you want it to evoke the "mood" that you want people to see when looking at your website, your logo, your business cards, etc. I also use this board to create the custom color pallet for your brand. It is essentially a huge building block when starting your brand, or rebranding. It helps you achieve more than you think in terms of your brand clarity.
When you place your order, I will ask you a couple of questions. One of these will give me the information that I need to send you the free PDF. You will use it to start building the Pinterest board that we will then use to create your moodboard together.
I want to note that these moodboards are strictly for inspiration and brand clarity purposes. As you do not actually own the images that are used on the board, you can not use this as an actual part of your branding. It is the inspiration to guide you when building your brand.